After focusing on the workouts this summer, consumers may have looked for a reason to show off some leg! Life Fitness did just that giving consumers even more reason to sport those short shorts. A Life Fitness panel of judges named Pattie Mangone the winner of the “Search for America’s Best Calves” contest. For her win, Mangone, of Plum, Pa., who works part-time as a spinning and group strength instructor at her local YMCA, will receive the grand prize Life Fitness F3 Foldable Treadmill, the first of its kind with Basic Workouts Console.

Ranging in all shapes and sizes, consumers submitted their best calf photos throughout the month-long contest. Once entered, contestants were judged on tonality, shape and overall appearance of the calf muscle. Interested in gaining a leg-up on next year’s competition? Mangone offers her secrets to crafting the perfect calf in a five-day workout routine. JSH&A is helping Life Fitness share news of Mangone’s win, offering her tips with readers across the country. Here is a tip to get you started:

• Put your best foot forward with walking lunges. Stand tall with your shoulders back and abdominals engaged, place your feet together. Step forward with your right foot, bending both knees so that your front knee is aligned over your ankle and the back knee comes close to the floor. Alternate legs, lunge forward with your left foot, bending both knees so that your front knee is aligned with your ankle and the back knee comes close to the floor. Alternate legs for 20 steps.

Follow the latest tips from Life Fitness on both Facebook and Twitter.

Teen car crashes account for up to 44 percent of all teen deaths, making it the number one cause of teen deaths in the United States, according to the National Safety Council. Recognizing that the majority of car accidents are highly preventable, Midas has teamed up with the nationally noted automobile expert, Lauren Fix, The Car Coach, to host interactive Teen Car Clinics throughout California to educate teens and parents on how to maintain a safe vehicle and become a safer driver.

JSH&A staffers were on-site in California to help Midas share safe driving tips with media and teens. Teens were invited to take Midas’ “No Texting While Driving” pledge and also took in a hands-on demonstration by Lauren Fix and her daughter, Shelby Fix, The Teen Car Coach, which offered participants the chance to learn how to properly perform important tests and vehicle checks like tire pressure, engine oil and air filter checks. 

For all the parents out there, what tips are you giving your teens as they near driving age? For all readers, any advice you wish you had received as a teen driver?

Lauren Fix and daughter, Shelby, talked with teens from the Boys & Girls Club of Kern County (Fresno). Safe car = safe driver.

We have a lot to share surrounding one of America’s favorite candy brands: Reese’s Peanut Butter Cups.

Interested in a walk-on role in a future Marvel film? Excited for the release of the upcoming Iron Man 2? Reese’s Peanut Butter Cups is a part of all the superhero action! Reese’s Peanut Butter Cups has joined forces with Paramount Pictures and Marvel Entertainment to mark the debut of Iron Man 2 by offering fans the once-in-a-lifetime chance to win a walk-on role in a future Marvel film. Now available at retail, the “Part Chocolate. Part Peanut Butter. All Hero.” promotion celebrates the May 7, 2010, blockbuster premiere of this summer’s hottest sequel. To showcase the promotion, the Reese’s brand is taking a page from Iron Man’s roots – a boy genius who attended the Massachusetts Institute of Technology (MIT) – by hosting an online marketing challenge with select MIT students to drive awareness for the promotion. Enjoy one of the competing team’s YouTube videos of a speed painter.

Show your love for Reese’s Peanut Butter Cups and help the iconic brand declare I Love Reese’s Day on May 18. Peanut butter has a holiday in March and chocolate claims a day in July – what better way to celebrate the perfect combination of chocolate and peanut butter than at the crossroads with I Love Reese’s Day? Television star, fashion designer, best-selling author and Reese’s Peanut Butter Cup fan Lauren Conrad joined the campaign at the Hershey’s Times Square store in New York City signing the I Love Reese’s Day petition. Chocolate and peanut butter lovers across the country can join Lauren and show their support for America’s favorite combination by signing the online petition at www.ilovereesesday.com now through May 17.

Lauren Conrad is one of the first to sign the "I Love Reese's Day" petition at the Hershey's Times Square store in NYC.

This week we are thrilled to work on the “Voice of McDonald’s” competition. Voice of McDonald’s is a worldwide contest to discover, recognize and reward the most talented singers among McDonald’s 1.6 million restaurant employees. This third edition of the competition started with an initial field of more than 10,000 entries before the hotly contested talent search called on consumers and top music industry professionals to help narrow the field to just 12 final contestants who have been awarded a world-class opportunity to achieve their dreams.

In addition to the title of the new “Voice of McDonald’s,” the grand prize will receive $25,000, a MacBook^® courtesy of the Coca-Cola Company^™ and two VIP tickets to the Lady Gaga “Monster Ball Tour” concert in Los Angeles in August 2010 courtesy of Troy Carter and the Atom Factory.

Find more information here and check out the finalists on Twitter for live competition updates from Orlando – follow @voicemcdonalds on Twitter.

JSH&A staffers traveled to San Francisco for an exciting, and important, event to promote safe teen driving. Midas Inc., a leader in automotive services, joined forces with the National Safety Council and San Francisco 49ers head coach Mike Singletary to kick-off “Alive at 25,” a statewide initiative to help parents protect teen drivers. To celebrate the partnership, Singletary met with loyal fans and customers at a San Francisco Bay Area Midas shop to pledge his commitment to teaching young motorists the importance of safe driving.

Singletary and three of his children join Midas in promoting safe teen driving.