Menu

Blog

  • Thursday, January 29th, 2015 CG Football

    Under-inflated, over-inflated, PSI, NFL ball size regulations – we’ve all learned a lot about footballs this week, but what PR pros should take away from “Deflate-gate” is a lesson in good old fashion crisis management.  Here are four things we Read more…

  • Tuesday, January 27th, 2015 Super Bowl Image

    Don’t tell this to the New England Patriots or the Seattle Seahawks, but the Super Bowl is not just about the game. Many people (like us PR enthusiasts) will tune in on Sunday solely for the purpose of watching the Read more…

  • Wednesday, January 21st, 2015 SOTU

    It was hard to miss the State of the Union last night. It was on every. single. channel. But for those that did look for ways to avoid it and moved over to Netflix, Hulu or some good, old fashioned Read more…

  • Monday, January 12th, 2015 SnapchatLogo

    What can you really do in 10 seconds? If you’re quick, a social savvy person could probably compose a 140-character tweet or check his/her Facebook messages. It’s also the amount of time a user on Snapchat has to view a photo Read more…

  • Monday, January 12th, 2015 Jim Beam_JSHA Team

    Serving as the last of the 2014 Distillery Days series of events, the Jim Beam Home for the Holidays dinner invited bourbon enthusiasts near and far to join the brand for a one-of-a-kind dinner experience with seventh generation master distiller Fred Read more…

  • Monday, January 12th, 2015 Pinterest Promoted Pins

    While many of us enjoyed some well-deserved R&R during the holidays, the world of social media didn’t slow down. Think you may have missed an important update? Don’t worry, we’ve got you covered. Read on for a roundup of the latest Read more…

  • Wednesday, December 10th, 2014

    With over 40 million monthly active users, Pinterest has continued to gain popularity since launching in 2010. It’s a great platform for brands to connect with consumers through visual content. But, if your Pinterest strategy is starting to make you bored, Read more…

  • Monday, December 8th, 2014 shutterstock_219211636

    Millions of people (willingly) dumped ice on themselves, Samsung gave new meaning to the term “selfie” and the NYPD learned how easily a simple hashtag can backfire. As 2014 comes to an end, we took a look at some of Read more…

  • Friday, December 5th, 2014 10838125_10152943365048487_5661255593486718942_o

    It’s that time again! Time to be different. Time to take a new look at things. Time to read something you wouldn’t normally read, eat lunch at some place you normally wouldn’t eat, talk to someone you wouldn’t normally talk Read more…

  • Monday, December 1st, 2014

    2014 was a busy year filled with highs and lows stemming from myriad cultural moments and global issues. And, as in recent years, the proliferation of social media helped spread these moments worldwide at record-breaking speeds. Marketers worked overtime monitoring Read more…