Blog
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Thursday, May 9th, 2013
Ever wonder why some Facebook content goes viral, and some doesn’t? The answer lies in a simple equation: EdgeRank. While most social media experts have long been familiar with EdgeRank and its importance within social marketing, it’s always good to Read more…
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Friday, April 26th, 2013
According to the “Quarterly Intelligence Briefing: Digital Trends for 2013” from Econsultancy and Adobe, content is the number one marketing priority for brand budgets this year. 39 percent of respondents named it a top priority and emerging digital trend, and Read more…
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Wednesday, April 10th, 2013
Our brains are overloaded. The average human has a limited capacity to digest information, and yet we’re bombarded with mundane messages daily. “Yankelovich, a market research firm, estimates that a person living in a city 30 years ago saw up Read more…
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Tuesday, October 23rd, 2012
I often feel as though my husband takes more photos of our two cats, Chester and Lola, than of anything else (including me) and I don’t think I’m alone. Whether its a funny picture on icanhas.cheesburger.com or a “shaming” video Read more…
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Tuesday, October 2nd, 2012
Creating a company website with a newsroom to relay the company “messages” isn’t a new idea. What is new is the focus, the voice, and the frequency. Today’s online and mobile, 24/7 society offers challenges and opportunities for marketing the Read more…
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Sunday, July 15th, 2012
Go to the web, search for “social media” images and a number of photos and illustrations will come up. But do you have the right to use it or share it? Maybe. Since the early days of Napster, the web Read more…
